Wellthy Marketing Site
Diversity, Equity, and Inclusion support
Content Program
Diversity, Equity, and Inclusion support
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About the campaign
About the program
Caregiving plays a major role in many employees’ lives, often adding responsibilities that extend far beyond the workday. For women, employees of color, and others who historically shoulder more family care, these pressures can have a significant impact on wellbeing, career growth, and the ability to participate fully at work.
Our program highlights the connection between caregiving and workplace equity—and the opportunity employers have to support caregivers in meaningful, inclusive ways. When organizations recognize these added responsibilities and provide the right resources, they help ensure every employee feels valued, supported, and equipped to thrive.
This toolkit is designed to help you raise awareness, strengthen inclusion, and give employees practical care support to navigate their responsibilities year-round.
Promotion toolkit
Content toolkit
Find everything you need to promote the campaign to employees below.
Webinar Messaging Resources Community
Share the suggested template below in your internal channels, such as Slack, Teams, or company newsletters, to promote our Diversity, Equity, and Inclusion support program.
Program Messaging
We recognize that caregiving responsibilities—whether for children, aging parents, chosen family, or other loved ones—affect our team members in many different ways. Caregiving experiences are shaped by culture, family structure, access to resources, and lived experiences, and can create added demands on time, energy, and emotional wellbeing. As part of our commitment to fostering an inclusive and equitable workplace, we offer Wellthy, our caregiving support benefit. Wellthy’s Care Coordinators help organize appointments, coordinate care, and manage paperwork—providing personalized support that meets you and your family where you are. Visit [your company's Wellthy landing page URL] to learn more and get support that fits your unique caregiving needs.
Caregiving looks different for every family, and we understand that navigating these responsibilities can feel overwhelming—especially when access to care, information, or support isn’t equal. These challenges can impact wellbeing, focus, and the ability to fully engage at work, which is why equitable caregiving support matters. Through Wellthy, our caregiving support benefit, you have access to personalized guidance for a wide range of caregiving situations. Whether you’re managing medical needs, planning ahead, or coordinating care across multiple loved ones, Wellthy is here to help. Visit [your company's Wellthy landing page URL] to access your benefit and get support tailored to your needs.
Practical tips and guides
Caregiver wellbeing
- Self-care tips for family caregivers
- Wellthy’s support for women’s health
- Wellthy’s LGBTQ+ support
- Wellthy’s support for those with limited English proficiency, Immigrants, and US Visitors
- You’re Not Alone: How to Find (and Join) Local & Online Support Groups for Caregivers
Identity, Heritage, and Community Support
AAPI Heritage & Community Support
- Finding balance in the Sandwich Generation
- Sandwich Generation webinar
- How to Talk About Money With Family When You’re Sharing Care Responsibilities
- Making the Most of Every Medical Appointment
- Family Dynamics and Caregiving: Tips on Preserving Your Relationships
- Tips for Being a Healthcare Advocate
- Self-Care Tips for Family Caregivers
February: Black History Month Messaging
February is Black History Month, and [your company's name] wants to shed light on the unique healthcare and caregiving challenges that this population faces. Systemic barriers such as discrimination, dismissing symptoms, and lack of culturally competent care block African American families from accessing quality care. To help employees of all backgrounds overcome caregiving challenges, [your company's name] has partnered with Wellthy, a caregiving concierge benefit for healthcare navigation.
Wellthy Care Coordinators will handle tasks on your behalf, including:
- Finding in-network providers who are of your preferred ethnicities
- Acting as an advocate with insurance companies and providers
- Assisting with enrollment in Medicare, Medicaid, or private health plans
Wellthy is available to employees – and all of your family members – to help navigate any care scenario, during any phase of life. Visit [your company's Wellthy landing page URL] to create your Care Project and get help from Wellthy’s care experts today.